Friday, August 25, 2006

Now the hard work begins...

Phew! I've spent the past couple of months developing blipstar - a tool for businesses who need a "store locator" facility. It's powered by Google Maps and is now ready to roll. So next up is the "get it out there in the big wide world" part. This makes life interesting, especially with a low (i.e. non-existent) marketing budget.

OK, so how does blipstar work?

Basically, a company uploads their store's names/addresses which are then geocoded. Their store locator is auomatically created and hosted by blipstar - the company simply links to it from their site. The company can customise the look and feel of its store locator and for a customer to use it they simply enter a ZIP/postal code and it displays their nearest stores, plotted on an interactive map. They can get directions via Google Local/Maps.

It was fun to make and I'm pleased with how it's turned out, but being a one man band doesn't help in terms of marketing. Anyway, it'll be interesting to see how things pan out. I've emailed a few blogs and things so watch this space.

1 comment:

Unknown said...

hi there,

you know what ? I got the same idea something like 8-12 months ago. But I did not take it any further.

I guess that you could still make this a business plan by having salesmen call businesses and then create the actual store locator pages (using your blipstar service).

So, more than as an automatic service, you could sell this as a custom service ??

Good luck,

BR,
~A
anjan.dev@gmail.com